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demographics, and location
PrestaShop Customer Segmentation | Targeted Marketing
The Customer Segmentation Module for PrestaShop allows merchants to categorize customers based on behaviors and demographics, enabling targeted marketing efforts that enhance engagement and drive sales.
- Easy configuration and user-friendly interface
- Multi-version and multi-store compatible
- Detailed documentation included
- Lifetime updates for regular improvements
- Secure and reliable implementation
- Fast support from Weblytic Labs
Product Overview
The Customer Segmentation Module for PrestaShop allows merchants to categorize customers based on behaviors and demographics, enabling targeted marketing efforts that enhance engagement and drive sales.
Better Targeting
Higher Sales
Improved Engagement
Faster Decisions
Increased Loyalty
Focused Campaigns
Key Features
and order data
name, or last visit
shipping methods
order frequency
billing addresses
each segment
displays
directly
office
Why Choose This Module?
Without This Module
- Missing this capability in your current workflow
With Weblytic Labs
- Better understanding of customer preferences and behavior
- More effective and targeted marketing campaigns
- Higher customer engagement and loyalty
- Increased sales through personalized promotions
- Improved shopping experience for customers
Perfect For
PrestaShop store owners
Multi-store operators
Teams that want faster setup
Merchants who need ongoing updates
Businesses scaling beyond basic tools
Screenshots
Installation in 4 Easy Steps
Download the module ZIP file.
Download the module ZIP file.
Go to your PrestaShop back office.
Go to your PrestaShop back office.
Navigate to Modules → Module M
Navigate to Modules → Module Manager.
Click Upload a Module and select
Click Upload a Module and select the ZIP file.
Wait for the installation to
Wait for the installation to complete.
Click Configure to open the module
Click Configure to open the module settings.
Create segmentation rules based on
Create segmentation rules based on your desired filters.
Save your rules and generate
Save your rules and generate customer segments.
Export the segmented list in PDF or
Export the segmented list in PDF or CSV format.
(Optional) Send the segmented list
(Optional) Send the segmented list via email directly from the module.
Technical Specifications
Compatible
PrestaShop 8.x / 9.x
Multi-store
Yes
Multi-language
Yes
Documentation
Included
Updates
Lifetime
Support
Included with license
Reference
WBL-PS-00171
FAQ
What does the "Customer Segmentation" module do?
The module groups customers into meaningful segments based on data, orders, and location, enabling more targeted marketing and better store management.
Can I segment customers by their purchase history?
Yes, you can filter by first or last order date, total spend, payment method, shipping method, order quantity, and other purchase details.
Does it support location-based targeting?
Yes, you can create segments using shipping and billing addresses to focus marketing efforts on specific regions.
Can I export segmented customer lists?
Yes, you can export lists in PDF or CSV format, or send them via email directly from the module.
Is it easy to set up?
Yes, simply install the module, create your segmentation rules, and generate your first segmented lists in minutes.
Will this help improve my marketing campaigns?
Yes, targeted campaigns based on accurate segmentation can lead to better customer engagement, higher sales, and improved ROI.
Can I create multiple segments at the same time?
Yes, you can define and save multiple segmentation rules to run different marketing campaigns simultaneously.
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